What is Monetization? Do You Hear People Talking About “Monetizing Their Website”?
Huh?? What does that mean? What is monetization? I thought it had to do with money, so I did some research and I was right. It’s all about money. I am going to tell you what I found out.
First a Definition from Wikipedia :
Monetization is the process of converting or establishing something into legal tender It usually refers to the coining of currency or the printing of banknotes by central banks…
…In some industry sectors such as high technology and marketing, monetization is a buzzword for adapting non-revenue-generating assets to generate revenue. Web sites and mobile apps that do generate revenue are often monetized via advertisements, subscription fees or (in the case of mobile) in-app purchases.
Obviously You Can’t Print Money.
The part about “adapting non-revenue-generating assets to generate revenue” is the part that relates to your website. When you place links or ads on your site to generate commissions from your traffic; you are converting a non-money making website into a money generation one. At least that is the plan. Whether or not you site is monetized depends on if it is actually making money or not. So how do you actually make money with you your website?
You Have a Beautiful Website, That You Are Proud Of. How Do You Monetize It?
To be profitable you need a lot of traffic. Traffic is visitors. And for people to find your site, you need high rankings in the search engines, like Google and Bing. Through the use of keywords and fantastic content, regularly up dated, you can achieve high rankings. High rankings will put you on the first page of someone’s search results. Making it more likely they will visit your website before someone else’s.
You can also use Facebook, Google+, Yahoo and other social media to generate traffic.
By the continual addition of new original content and comments, you will keep your visitors interested and returning to see what you are up to. Don’t forget to ask for comments. Comments are a good source of content and help you get to know your visitors better. And always answer all the comments.
Now For the Fun Part – add links
Once you have the traffic, you can insert links and ads to generate commissions. Configure the links and ads to open in another window, so it is easy for visitors to return to your site, if they wish. You can visit my Marketing page for ideas on where to find links.
Interested in learning more about affiliate marketing and monetizing a website? Visit my Getting Started page.
I welcome your questions and comments . Please leave them below and I will get back to you.